Bring Heyli to your community

A Heyli community story

300 members.
Twelve breakfasts.
Never the same table.

Claire, Marek and Heyli · 3 min read

Claire brings a French brand to Poland. Marek runs a distribution company. They went to the same business breakfast every month for a year and never talked. This is how they finally met.

One line

“How one line in our member newsletter got my brand into 60 Polish shops”

Claire Martin · Country manager, Maison Verte

I moved to Warsaw two years ago to bring our French skincare brand to Poland.

I joined a French-Polish business club. I went to every monthly breakfast.

And every month, I sat at the table with the other French people.

Then the member newsletter had one new line.

New for members 💌

Want to meet the right members? Say hi to Heyli on WhatsApp. She knows who’s who.

Chat with Heyli

Free · Takes 2 min

The member newsletter with a link that opens a WhatsApp chat with Heyli.

Claire Martin · Country manager, Maison Verte

I tapped it between two meetings. WhatsApp opened with a message ready to send. No app, no member portal login.

A quick chat

Claire Martin · Country manager, Maison Verte

Two minutes. Heyli knew more about my business than people I had breakfast with for a year.

Heyli’s picks

Claire Martin · Country manager, Maison Verte

No member directory to search. Three names and one reason each. I just wrote a number.

The other side

“I sat at the Polish table every month”

Marek Nowicki · Owner, a family distribution company

I joined the club to find French brands. That was the whole point.

But I never knew who was who. And I don’t like to walk up to strangers with a pitch.

So I told Heyli: I want premium brands for next year. Nothing cheap.

A week later, this email came.

From Heyli
To Marek
Subject

Claire x Marek - worth meeting?

Hey Marek,

Claire wants to meet you. She runs Maison Verte in Poland, a French natural skincare brand. She’s a member of the club, like you.

She launched the brand in Belgium and Spain, and now she looks for a distributor for Polish drugstores. You told me you want premium brands for next year. I think this fits.

Here is her LinkedIn.

Interested? Reply “Yes” and I’ll set up the intro. If not, tell me why, so I can make better matches.

Cheers,
Heyli

P.S. Claire hasn’t seen your contact details, so you decide.

Marek Nowicki · Owner, a family distribution company

She already launched in two countries. I replied “Yes” before my coffee got cold.

The intro

From Heyli
To Claire, Marek
Subject

Claire x Marek - intro

Hi Claire and Marek,

You both said yes, so here you go.

Marek, Claire runs Maison Verte, a French natural skincare brand. She launched it in Belgium and Spain, and now she wants Polish drugstores.

Claire, Marek owns a family distribution company. He supplies 400 drugstores and looks for premium brands for next year.

The club breakfast is next Thursday. Maybe this time, sit at the same table.

Heyli 💛

Claire Martin · Country manager, Maison Verte

On Thursday I walked straight to his table. For the first time, I didn’t sit with the French.

Six months later

Claire Martin · Country manager, Maison Verte

We signed in two weeks. Maison Verte is now in 60 Polish shops.

Sophie said yes too. She checked all our Polish labels.

Marek Nowicki · Owner, a family distribution company

Claire’s brand sells better than half my list.

I found her at a breakfast I went to every month.

  • 1 line in the newsletter
  • 2 yeses
  • 2 weeks from breakfast to contract
  • 60 new shops

What they took away

Claire Martin Country manager, Maison Verte

Stop sitting with the people you already know.

  • The chat took two minutes, between two meetings.
  • Heyli asked what I’m good at. That one answer got me the intro.

Marek Nowicki Owner, a family distribution company

I don’t pitch strangers. Now I don’t have to.

  • I only met people I said yes to.
  • The intro already told me why Claire was worth my time.

Agata Wróbel Community manager, a French-Polish business club

I added one line to the newsletter. Members finally met across the room.

  • Members told me it was the best thing the club did this year.
  • No app and no extra work for my team.

Your members joined to meet each other. Heyli makes sure they do.

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